October 2011

Embrace new technology, but don’t reject good old-fashioned PR. There’s no doubt that websites, social networking and face-to-face networking are extremely valuable in promoting a modern business, and I am the first to advocate them as the way forward for my clients. But as we get swept up in the enthusiasm for new media, let’s …

The other day I had a clear insight in to what type of shopper I am. My husband and I were sauntering along happily in the local shopping centre, heading towards the lighting department of the department store and chatting away, just enjoying being together and having precious time off together. Suddenly everything changed! Out …